Advertising Brilliance - All About Boobs

Have you ever shopped from Title Nine? If not, they are essentially a women's sportswear line. A lot of their clothes are athletic inspired casual wear to actual athletic clothing, swimsuits and bras. Yes, bras.

Hands down, they have the BEST BRA CATALOG I've ever seen. For women. Men will always defer to Victoria's Secret.

I'm going on record that they are not sponsoring this post or paying me to say anything. They'll likely never see it. 

Okay, on with the boobs. Here's what I love:

Their bra specific catalog is called.....  ((BOUNCE)). Printed just like that. Well, not just like that, cause it's printed with cool font and bouncy parentheses, but you get the idea.

Inside you will read things like - "Buying bras should be FUN, or at least FUNNY!" and "REAL women picking REALLY kick-ass bras for REAL women!"


You'll also find little boxes with facts like this:

And little boxes like this:

And in nursing bras? This:

You'll find things like the Stacked Deck Bra (for when we need the deck stacked in our favor), the Things Unseen Bra (that doesn't flaunt, but always flatters), the Cuz-She-Says-So bra (for the DD who is serious about her bras), the Halfway House Bra (for bra wearers that want the twins to spend some time apart but can't kick the sports bra habit), the Glammas Bra & Bikini (the Grammas reworked that are now Glammas), the Stick 'Em Up T-Shirt Bra ("cuz even when our hands are not in the air, our girls look great"). Every bra has a great name with a seriously great description.

And across the bottom of every page are nicknames for boobs: airbags, alleyoops, apples, assets, bongos, bosoms, bouncing bettys, coconuts, cupcakes, dumplings, dunes, flappers, foglights,  fried eggs, grapes, headlights, knockers, ladies, mambos, milk depot, mole hills, mosquito bites, mounts, nibs, nippers, oompaloompas, pancakes, peaches, pineapples, rack, shakers, speed bumps, tatas, the twins, thelma and louise, twin peaks... the list goes on and on, and is hilarious to boot.

Look, we all have 'em, and most of us buy bras to put 'em in. Might as well have fun doing it, right? My only problem is there's no way I can buy a bra from a catalog.

shopbounce.com Not nearly as fun as the print catalog, but their website just the same. I'm not promoting them, but I definitely found their catalog refreshing.

You're all about memorizing those breast texts now, arent' you?

***Ally
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